Loyalty App Launch

POINT OF SALE • APP DESIGN • PRINT DESIGN

Earlier this year, we initiated the launch of our loyalty app with a comprehensive promotional campaign, introducing a fresh range of materials designed to encourage user downloads within our bakeries. Leveraging the captivating illustrations by Chris Brown, we revamped brand boards, A-boards, counter signs, and distributed postcards to our dedicated GAIL's customers, aiming to drive engagement and uptake of the new app.

Illustrations by Christopher Brown
Photography by Kat-Antos Lewis